castroesque.com
DESTINATION JAPAN
Product Launch Exhibition
2008
Museum of Modern Art, NY
MoMA Design Store, SOHO

In-store exhibition merchandising detail

It was all about Tokyo this year.
MUJI USA and Uniglo stores just landed in SOHO and the MoMA Design Stores
were months ahead in planning a product exhibition launch for new and fetching Design objects and tees and totes fresh from Japan.

I was inspired by the robot- era Gundum characters when designing the merchandise fixtures which became a focal point for the presentations. Its sparse colors on all white angled surfaces and graphic silhouette was tailor made for good merchandising

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Anthony Castro
castrodamus@gmail.com
1 646. 942. 2689



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